At the core of my process is continuous learning—to uncover deep insights that unlock breakthroughs.
I’ve led high-performing teams, fostered deep cross-organizational collaboration, and delivered innovative product initiatives that scale revenue growth. My multifaceted approach creates deeply connected experiences, uniquely tailored to the people they serve.
Currently, I lead design strategy at Kroger, focusing on Customer Data & AI, Value, Engagement, Loyalty, and Customer Insights. Previously, I headed Digital Design and UX at Frontgate, a direct-to-consumer home lifestyle brand.
Beyond my professional work, I’m an avid art enthusiast, popular culture connoisseur, and hopeful futurist.
Leveraging design to meet inflation head-on and reimagine the digital savings experience.
Read the Case StudyRevolutionizing the auction house’s iconic print catalogue into an immersive digital experience.
Read the Case StudyExplore the opportunities and challenges AI presents for designers.
Read the ArticleLearn how Apple, Coca-Cola, and Nike leveraged popular culture to become iconic brands.
Read the Article